She’s not just naming the bias. She’s documenting it.
’s latest white paper exposes the algorithms keeping women’s health in the shadows.What if one of the reason you aren’t seen more innovation in women’s health is because it’s being silenced before it starts?
In this week’s episode of Blindspot Capital, I sit down with Anna O’Sullivan - founder of FutureFemHealth and co-founder of CensHERship.co.uk to expose one of the most underreported systemic barriers in our field: digital censorship.
We are not talking about misinformation. We are talking about medically reviewed, accurate posts being flagged, banned, or shadow banned not because they’re wrong, but because they are about women’s bodies.
Anna’s team surveyed the industry and found that:
95% of women’s health brands or educators have experienced online suppression
Founders are being forced to swap clinical terms like “vaginal” for phrases like “birth canal”
Libido products for menopause are banned while male sexual health ads run freely
The platforms give little recourse unless you’re paying big ad budgets
And this isn’t just social media. Anna shares how businesses in women’s health are being denied bank accounts, e-commerce access, even business insurance because their products are deemed “too risky” or “porn adjacent.”
This conversation is essential listening for anyone building, funding, or regulating the future of health.
We talk about:
What 15 months of research revealed about algorithmic bias
Why content moderation policies are failing women and founders
What it feels like to build a business while being silenced
How this bias extends into banking, billing, and beyond
The vision behind the new trusted directory for women’s health founders
“Bias doesn’t stop at the algorithm. It shows up in the billing systems, in the boardrooms, in the bank forms.”
🎧 Watch the full episode on YouTube
📄 Download the white paper
✍️ Sign the open letter
And share this episode. With a founder. With a policymaker. With a friend. Because this blind spot doesn’t fix itself.
